At its Build developer conference Microsoft surprised everyone by announcing that Apple would be bringing its iTunes UWP app to Windows Store by the end of this year. "Windows users will get the complete iTunes experience, including Apple Music and the iTunes Store, as well as support for iPhone and other Apple devices on any Windows 10 or Windows 10 S PC," said Microsoft in a statement.
This essentially means Windows PC users will not have to install the regular desktop iTunes app to sync their iPhones or play Apple Music. This could appear as a huge relief to a country like India where most iPhone users are on Windows PCs. This comes after Spotify was announced for Windows Store recently.
The iTunes app on the store will be a big help as it will be the only way to access iTunes on Microsoft's new Windows 10 S OS. The new variant of Windows 10 only supports apps from the Windows Store and won't allow users to install traditional programs without upgrading to Windows 10. With iTunes on Windows Store, Microsoft is giving iPhone users an option to buy a Windows 10 S device, and sync their phone.
Microsoft didn’t show any screenshots of what this experience will look like, for example, but there’s a good chance that Apple will use this opportunity to rewrite large parts of iTunes to better support for its rival operating system and adapt iTunes’ design to Microsoft’s new Fluent Design system.
Microsoft says that the iTunes Windows app will have all the functionalities of the regular iOS version. There is no confirmed release date yet.
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